The Five Stages of Successful Content Strategy


Your brand has laid some solid foundations for SEO, UX and social media and your business is running smoothly. But there comes a point when standing out from the crowd starts posing more of a challenge. A solid content strategy might be just what you need to take your web presence to the next level

How To Make Your Remarketing Ads More Effective


Remarketing ads can be an essential part of an advertisers marketing strategy and it’s a great way to win businesses that might have previously been lost. However, it’s something that is often overlooked or mismanaged.   We have all been remarketed to in the past through advertisement that pops up several times. Some say the

Discovering the world of digital marketing: My work experience at Passion Digital


Hi, my name is Neha and I’ve spent these past two weeks doing my work experience at Passion Digital. I learnt a lot about digital marketing and what it has to offer, as well as enjoying my time in the office and working with the Passion staff. Here’s a quick summary of what I got

The Importance Of Video Content Marketing For SEO


As we all know the digital world is constantly evolving and if you’re not up to date, it’s easy to fall behind. The use of video content in digital marketing strategies is one of the main aspects responsible for promoting new technologies and aligning content with users. This also is one of the preferred methods
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