Programmatic advertising agency, with Passion.

A low-cost solution perfect for increasing the exposure of your brand.

We don't just generate impressions, we drive performance.

Programmatic advertising is key for direct response campaigns and brand awareness campaigns. Also known as banner advertising or display, it can efficiently expose your brand to large numbers of relevant audiences at low cost.

As display advertising experts, we take your campaigns to the next level, from advising where display marketing best fits into your overall strategy to crafting captivating creatives your target audience will resonate with. You can trust us to seek out placements that result in the best engagement and conversions.

Why Passion Digital?

We do programmatic and we do it well.

Aligned expertise.

We’re experts when it comes to digital marketing and paid media – but you’re an expert in your industry. We learn from you, truly understanding your niche, business model and goals. The more aligned we are, the better results we can help you achieve.

Two-way communication

We value openness and transparency, sharing our insights and recommendations for improvement with your display advertising campaigns. However, we are also happy for you to challenge our ideas and open the floor to discussion.

Professionalism

Above all, we value respect. We will never leave an email unanswered or show up to a meeting unprepared. You can trust your brand is in safe hands.

Our Paid Media team

As true partners to your business, we work as an extension of your team, bringing a blend of strategic thinking and adaptability. We are agile and creative, offering everything from workshops to ongoing support, ensuring your paid media campaigns excel.

Our approach to display advertising.

01

Getting you know your business

As your programmatic advertising agency, we take the time to deeply understand your business, goals, and audience, crafting highly tailored display advertising campaigns that drive maximum ROI and differentiate your brand in the digital space.

02

Insight and strategy

Our campaigns are strategically crafted through in-depth analysis and collaboration, ensuring each one is tailored to meet your objectives – whether that’s boosting brand awareness, driving traffic, or generating leads – while staying laser-focused on delivering measurable results.

03

Creative development

Creativity drives our display advertising, with visually compelling ads that capture attention and powerfully convey your brand message. From stunning visuals to engaging copy, your campaigns are designed to resonate with your target audience and foster meaningful engagement.

04

Activation

Once the strategy is approved, we seamlessly launch your display advertising campaign, ensuring every detail – from targeting to bidding – is optimised for maximum reach, engagement, and effectiveness, setting your campaign up for immediate success.

05

Monitoring, analysing and reporting

We go beyond campaign activation. With comprehensive reporting and data-driven recommendations, we empower you to make informed decisions that maximise ROI and drive real results.

06

Optimisation

Optimisation is the key to unlocking the full potential of your display advertising campaigns. Through A/B testing, performance analysis, and strategic adjustments, we refine every element to ensure optimal effectiveness, keeping your campaigns ahead of the curve and driving sustained success.

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Our Work.

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Meet the Programmatic team.

Christopher Watson

Head of Paid Media
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Owen Osztotis

Managing Director & Head of Digital
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Carolina Abaunza Moreno

Paid Media Account Manager
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Demi Newlands

Paid Media Account Manager
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Euan Baird

Paid Media Account Executive
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Federico Faverio

Paid Media Account Manager
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Freddie Warner

Senior Paid Media Account Manager
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Joshua Davis

Paid Media Account Manager
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Nahom Kahsai

Paid Media Account Manager
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Seán Murphy

Senior Paid Media Executive
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Latest insights.

Still not sure about display advertising?

What is display advertising or programmatic?

Display advertising is the visual powerhouse of digital marketing, employing captivating images, banners and multimedia elements to showcase your brand. It’s a strategic avenue to grab your audience’s attention, create lasting impressions and drive engagement.
With precision targeting and data-driven insights, we can ensure that your brand not only gets noticed but resonates effectively with your desired audience, translating impressions into conversions and achieving your commercial goals.

Why do you need display advertising?

Creatives are at the heart of display advertising, and can range from banners to multimedia content – whatever will capture your audience’s attention most and create a lasting impression.
As users interact with online content, they encounter these visually enticing displays, reinforcing brand awareness and driving engagement.

Why do you need display advertising?

Investing in display advertising brings your business to the forefront of your target audiences’ minds and drives meaningful results for your business. First impressions matter, and display ads leverage striking visuals, images and multimedia elements to capture attention and create a lasting impact on your target audience.

Precision targeting allows us to tailor your campaigns and reach the right demographics with compelling messages. This approach not only boosts brand awareness but also drives engagement and directs qualified traffic to your products or services – eventually resulting in increased revenue.

How does display advertising work?

Creatives are at the heart of display advertising, and can range from banners to multimedia content – whatever will capture your audience’s attention most and create a lasting impression.

As users interact with online content, they encounter these visually enticing displays, reinforcing brand awareness and driving engagement.

Get in touch.

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