Content Marketing Services

We help your business create a content marketing strategy that will attract and resonate with your target audience and help you meet your goals

Content Marketing Agency London

Passion’s content marketing services can give you bigger and better campaigns that go above and beyond just blog posts and site copy. We can lead the creation of unique and innovative content such as interactives, creative social media assets, calculators, infographics, comprehensive guides, video content, original photography, mini sites, research reports and so much more.

As a content marketing agency we excel due to the solid research foundation our work is based on as well as the strategy alignment behind it, the high attention to detail, the creative execution, the outreach that ensures it reaches your target audience(s) and the performance analysis that helps take it to the next level.

2021 Content Trends

We know it’s important to stay up to date on the latest creative content trends so that we can provide the best service possible for our clients. Some of the top trends for 2021 include agile content creation, personal stories and a focus on performance. These pillars – among others – help us produce the most innovative, cutting-edge content marketing strategies for our clients.

Why Content Marketing is Important

1.

Content helps you rank

If you want to increase your authority in the eyes of search engines such as Google – and in the process boost your rankings in the search results page – you need a good amount of useful, enriched content on your website.

2.

Content drives traffic

While some content is time sensitive, many pieces of content are evergreen – meaning that they will continue to resonate with your target audience months and even years after they are posted. This type of content will continue to drive traffic to your website with little to no effort long after it’s been published.

3.

Content builds your brand

Whether you’re launching a new brand or breathing new life into an existing one, content can help communicate your unique brand values and personality. We put real thought into your tone of voice and the topics we write about, ensuring that they fit your style.

4.

Content gets you links

Having great content means that other websites will want to link to you, which leads to referral traffic, improved brand awareness and increased domain authority. Our blogger outreach services will also help you with your link building endeavours.

5.

Content builds trust

 

Trust factors have become increasingly important since Google’s E-A-T update. That’s why we consider it our responsibility to ensure your content hub is SSL secure, has good user experience, is underpinned by your internal experts and shows off your credentials.

Content Marketing Services

Are you interested in improving your content marketing strategy? Please get in touch with us today to set up a consultation with our content experts.

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