DIGITAL KITCHEN: This is why your social media strategy isn’t working


Like it or loathe it, social media is an immensely powerful marketing tool. Done right, social media offers an unrivalled potential reach and engagement at a relatively low cost, but for some businesses, their social media campaigns are destined to fail before they’ve even really begun. Why? Simply because crucial elements of their social media

Analyse search queries with Python to help with your PPC and SEO efforts


Using Python with Search Queries for SEO and PPC
Anyone working in SEO or PPC is exposed to a large amount of data from various third-party programs. In order to get the right insights for your next steps of action, you will need to use the right tools to analyse all this data. Excel is undoubtedly one of them, but as we often learn

Snapchat Launches Gaming Platform To Boost User Experience


Snapchat has launched its eagerly anticipated integrated gaming platform. Focused on bringing people together again, the feature allows users to play real-time multiplayer games within the app, connecting with their contacts in a single action. When Snapchat Started The evolution of Snapchat started in a dorm room by Evan Spiegel and his friends back in

DIGITAL KITCHEN: Why training is the best benefit you can offer your employees


Some employers think of staff training as just one of the many employee benefits they can offer, but investing in the careers of your employees is much more than that. It’s about safeguarding the future of your business and equipping your staff with the skills they need to drive you forward. For many businesses, money
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