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SEO
Crawl Budget: What Is It and Why It’s Important for SEO
You might have heard SEO experts throw around terms like “crawl budget” and wondered, “Why should I care about crawl budget?” It’s...
SEO
Understanding Crawling User Agents: Your SEO Guide to Spiders
Ever found yourself worried about how search engine bots interact with your website? Worried about what “crawling user agents” mean for your...
SEO
Schema Markup for B2B Businesses
Why B2B businesses need schema markup Let’s tackle a common concern: “Schema markup sounds great for e-commerce or local businesses, but does...
Paid Media
Threads – Exploring the Paid Marketing Opportunity
The Threads app launched on 5th July 2023 and gained substantial traction. In the first five days after its launch, Threads was...
Reports & Insights
Search Trends in Asset Management Report – April 2024
Following the success of our joint events on the Future of Search and Paid Search with industry expert Frank Harrison and Croft...
SEO
Why SEO Is Important in Digital Marketing
According to Ahrefs, 92.96% of all website traffic comes from Google’s search. This highlights the importance of Search Engine Optimisation (SEO) and...
SEO
Removing Collection From Shopify URLs When Using Boost Pfs
Why remove the collection folder on the product URLs? Navigating the complexities of Shopify’s collection URL architecture has presented a significant challenge—its...
SEO
Impact of SGE on SEO
Imagine a world where search engines not only deliver links but also provide summarised answers directly to you. This isn’t science fiction;...
Reports & Insights
Construction Search Trends Report – March 2024
Following the success of our joint events on the Future of Search and Paid Search with industry expert Frank Harrison and Croft Analytics, we’re thrilled to announce a powerful...
Reports & Insights
Luxury Trends Shifts: What We’ve Learnt in 2023 and What’s Hot in 2024
Last year, we released a report on the luxury trends of 2022, which explored the luxury landscape and how brands could get...
SEO
Get Found Online: The Importance of Keyword Research and Search Intent in SEO
In the competitive world of SEO, ranking better in search results requires a strategic approach. As an SEO agency, we understand the importance...
News
Passion Digital Nominated for UK Paid Media Awards
For the second year in a row, our stellar Paid Media team is basking in the spotlight, bagging nominations in three categories...