Our digital marketing feed
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Paid Media
Have You Thought Much About Connected TV Ads for Your 2025 Strategy?
It is no exaggeration to say that connected TV (CTV) — the connection of TV sets to the internet — has revitalised...
SEO
Technical SEO Best Practices for Large Websites
Large-scale websites face unique challenges when it comes to technical SEO. Whether you’re managing an e-commerce giant or a global travel site,...
Paid Media
Enhancing Brand Visibility: Paid Media Strategies for Insurance Providers
In the highly competitive insurance market, companies are constantly seeking effective ways to enhance their visibility and attract new customers. With major...
Paid Media
Paid and Organic Social Media – Devising a Social Media Strategy That Performs
Organic and paid social are often treated as separate channels, but the two are inextricably linked and should be considered symbiotically. In...
SEO
SEO-Friendly Images: A Complete Guide to Optimising Visual Content
When it comes to SEO, people often think of keywords and backlinks. But, as you know, search engines love all kinds of...
Paid Media
Understanding the Power of Social Shopping
Social media platforms have evolved from mere engagement hubs to fully integrated shopping ecosystems. Consumers no longer need to leave the app...
SEO
Leveraging the Power of Reddit: How to Boost Your SEO With the “Front Page of the Internet”
Google’s algorithm updates are giving discussion forums a boost, making them more prominent in search results. This means big opportunities for brands...
Data & Analytics
Changing Your Financial Year in Looker Studio
Why custom financial reporting periods matter Imagine you’ve just closed the first quarter of your fiscal year, but it doesn’t align with...
SEO
The SEO Pitfalls of Popular CMS Platforms: WordPress, Joomla, Drupal and Shopify
Have you ever wondered about the SEO pitfalls associated with popular Content Management Systems (CMS) platforms like WordPress, Joomla, Drupal and Shopify?...
Data & Analytics
Everything You Need to Know About Google Consent Mode V2
Balancing user privacy with the need for data insights presents a significant challenge. As a specialist data and analytics agency, we excel...
Reports & Insights
Car Insurance Search Trends 2024
In collaboration with Croft Analytics, we’ve looked into the world of search in the car insurance industry. Our analysis examines how SEO,...
Marketing
What Is a Social Media Campaign That Stands Out? Our Award-Winning Work
We’re absolutely excited to announce that Passion Digital has been awarded Social Media Campaign of the Year at the prestigious UK Digital...