Coronavirus support and digital marketing advice

Yoast SEO: Best Practice Guide for 2021

06Jan

Yoast: it may sound like a breakfast option (does anyone else get ‘yoghurt on toast’ vibes? No … just me then) but it’s actually a useful SEO tool for WordPress websites.    Many website managers will be familiar with the Yoast plugin as a way to add a meta title and meta description to their

SEO Guide for COVID-19: 2021 Edition

18Dec

COVID-19 has changed search behaviours and the whole SERP landscape. This SEO guide from our expert SEO team includes COVID-19 guidance so that you can learn how to be on top of changes that have been happening ever since the pandemic started. How Has COVID-19 Affected SEO and Search Traffic? COVID-19 has increased internet usage,

2021 SEO Trends: Optimising All Your Brand Touchpoints

18Dec

touch-points

  If 2020 showed us one thing, it’s that being visible on the web is crucial for brands to succeed. The growing trend of companies looking for search engine optimisation over the past 12 months didn’t come as a surprise: organic authority is one of the major sources of trust for consumers. With an ever-growing

The ABCs of Digital Marketing

21Aug

A is for Amy who fell down the stairs, B is for Basil assaulted by bears… No, we’re not plagiarising The Gashlycrumb Tinies by Edward Gorey – we’re paying homage to it. As you may or may not know, Edward Gorey (1925-2000) was an American author and illustrator who specialised in creating wonderfully weird, horribly

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