Content Marketing
The Thoughtful Traveller Day 2023: Famous Fictional Reviews Scavenger Hunt
In 2021, the hospitality sector lost €1.78 trillion due to a lack of tourism caused by the pandemic. All over the world,...
SEO
Connecting Moz STAT to Google Looker Studio Using Google Cloud SQL
Alex Hoffmann, Managing Partner at Passion Digital and self-confessed tech nerd talks through how to integrate data from STAT into Google Looker...
SEO
AI in SEO: How Technology Is Impacting Organic Marketing
If you’re a marketer, you know that SEO is an essential part of any successful digital marketing strategy. As technology advances, so...
Content Marketing
Pet Sitting or Feet Pics? How The Cost Of Living Crisis Made Side Hustles a Necessity
In the last few years the ‘side hustle’ has gone from eye roll-inducing, inspirational LinkedIn fodder to something most people will need...
Content Marketing
How to Make Your Coffee Brand Part of the Conversation on Twitter
If you can’t live without good coffee then it’s never been a better time to be a caffeine connoisseur. With the increase...
Content Marketing
Why Content Marketers Need to Consider User Experience
As a digital content marketer, you’ve most likely invested a tonne of time creating the perfect content calendar, spent hours producing the...
Digital Marketing
Visual Search: Are You Ready for the Future of Search?
Rosie Hopes, our Head of Insight and Strategy, has taken a deep dive into the search landscape in 2023 in our latest...
Content Marketing
Could AI Have Written This Better Than Rosie?
This blog post is based on a content series that Rosie posted on LinkedIn in Jan-Feb 2023. Follow her on LinkedIn for...
Content Marketing
How to Get Your Houseplants in Front of the Right Audience
Since the pandemic, there have been many different brands selling houseplants that have sprouted up (pun intended). With so much competition, how...
Content Marketing
What Makes a Digital PR Campaign ‘Creative’?
The word ‘creative’ gets thrown around a lot in digital marketing, especially in Digital PR. It’s one of the most overused words...
SEO
A Guide to YouTube SEO
With over 2 billion monthly logged-in users and over 1 billion hours of video watched each day in 2022, the power of...
Technical SEO
How to recover long lost URLs after a site migration
A site migration is a project that requires a lot of planning, analysis and, generally, stress from the team undertaking it. In...