Paid Social Show: the number of impressions is not the number of people impressed

16Apr

Becky and Emily were excited to attend the first Paid Social Show in Brighton on 11th April, a Brighton SEO Conference Fringe event. Talk topics covered many forms of paid social advertising, from channels Quora and Pinterest, to creating content and getting the most out of Facebook campaigns. Here we share some of our key

TrendingTopics: Social Media and the Rise of Veganuary

10Jan

In this digital age, social media allows trends to spread like wildfire. They’re picked up, turned into memes and dropped by internet users before you can say ‘Vegan’, but there are certain trends that seem to stick, #Veganuary being one of them. Year after year, the hashtag comes back and, in turn, it encourages more and

Index Match Match – an Alternative to Vlookup for SEO Analysis

20Nov

You would be hard-pressed to find an SEO specialist that has never used VLOOKUP. Nowadays we have access to a massive amount of data from various tools, and the most powerful SEO analysis can be achieved when we connect all these data points, which often means looking up values from different sources. In this post,

Google Index Checker: Keep track of your indexed pages

12Dec

Are you sure that Google has indexed all of the pages on your website? Well, it probably hasn’t. But why should you keep track of your indexed pages and what does this mean for your website’s SEO? The truth is, it doesn’t matter how long you spent creating and optimising the perfect page for Google
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