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How to Reduce Bounce Rate on Your Blog

SEO

Cecilia De La Viesca
5 minutes

How to Reduce Bounce Rate on Your Blog

So your blog is set up and you’re finally getting some great traffic. Time to celebrate, right? Unfortunately, you might only be...

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The Benefits of AB Testing for Web Builds

CRO

Cecilia De La Viesca
6 minutes

The Benefits of AB Testing for Web Builds

AB testing (also known as split testing or multivariate testing) is a web design and development term that’s used­ to describe the...

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Google Index Checker: Keep track of your indexed pages

SEO

Mike Grindy
3 minutes

Google Index Checker: Keep track of your indexed pages

Are you sure that Google has indexed all of the pages on your website? Well, it probably hasn’t. But why should you...

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What is Search Ads 360 and Why Should You Use It?

Programmatic

Passion Digital
4 minutes

What is Search Ads 360 and Why Should You Use It?

dvanced PPC training coursesGoogle rebranded its ‘DoubleClick Search’ platform in 2018 as ‘Search Ads 360’. Find out below how it works and...

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Passion bring Home Two UK Agency Prizes

News

Cecilia De La Viesca
1 minute

Passion bring Home Two UK Agency Prizes

The UK Agency Awards brings the brightest and most innovative agencies in the UK under one roof for an evening of delicious food...

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Who Uses Bing and Why Can’t it Compete with Google?

SEO

Cecilia De La Viesca
6 minutes

Who Uses Bing and Why Can’t it Compete with Google?

Who uses Bing? In fact, people do – but just not very many in the UK (if third-party platforms like Hitwize are...

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PPC Tips for Black Friday and Cyber Monday

Paid Media

Passion Digital
5 minutes

PPC Tips for Black Friday and Cyber Monday

  With Black Friday and Cyber Monday around the corner, it is crucial to make sure your PPC campaigns are up to...

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Ad Blocking and the Future of the Digital Landscape

Paid Media

Passion Digital
5 minutes

Ad Blocking and the Future of the Digital Landscape

I recently attended a breakfast seminar in Edinburgh (hosted by DigitalLBi and BIMA Scotland) which covered the rather contentious subject of ad...

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Is Two Better Than One? Considerations for Merging Websites

SEO

Passion Digital
3 minutes

Is Two Better Than One? Considerations for Merging Websites

If you have a portfolio of websites, deciding to do away with (or ‘sunsetting’, for those of a more delicate disposition) one...

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Push and Pull Marketing: The Ultimate Guide

Marketing

Passion Digital
9 minutes

Push and Pull Marketing: The Ultimate Guide

Developing your marketing strategy is a huge challenge as the digital ecosystem is constantly evolving and new technology increases the difficulty in...

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Data & Analytics

Mike Grindy
5 minutes

How To Get Started With Pinterest Analytics

Pinterest introduced analytics back in March, but for small businesses looking to expand their social horizons, we want to give you an...

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Digital Marketing

Passion Digital
3 minutes

Increase Conversion Rates with Optimised Landing Pages

Landing Page Optimisation and The AIDA Principle The term ‘Landing Page Optimisation’ (LPO) is very much in vogue at the moment. This...

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