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Paid Media
TikTok Ads and TikTok Shop: A Full Funnel Platform
According to TikTok for Business, there are approximately 28.9 million monthly TikTok users in the UK and 92% of those TikTok users...
Content Marketing
The Thoughtful Traveller Day 2023: Famous Fictional Reviews Scavenger Hunt
In 2021, the hospitality sector lost €1.78 trillion due to a lack of tourism caused by the pandemic. All over the world,...
SEO
Connecting Moz STAT to Google Looker Studio Using Google Cloud SQL
Alex Hoffmann, Managing Partner at Passion Digital and self-confessed tech nerd talks through how to integrate data from STAT into Google Looker...
News
Announcing Rosie Hopes as Part of the BIMA 100
The BIMA 100 awards selects 100 people in the digital industry that are shaping the future and we’re super proud that our...
Digital Marketing
Imagine Better Series: Getting the Most Out of Video Marketing
Video content is a powerful way to reach your audience and grow your business. In this edition of our Imagine Better series,...
Paid Media
What Is Infinity Call Tracking and Why Should You Use It?
Telephone calls remain an essential conversion action for many businesses – but how do we measure the success of them without understanding...
Paid Media
Celebrating Our Google Premier Partner Status: A New Chapter for Passion Digital
We are thrilled to announce that Passion Digital has reached an incredible milestone – we have been awarded the prestigious Google Premier...
SEO
AI in SEO: How Technology Is Impacting Organic Marketing
If you’re a marketer, you know that SEO is an essential part of any successful digital marketing strategy. As technology advances, so...
Marketing
Frugal Shopping Habits During a Cost-of-Living Crisis
Frugal shopping is seeming to take centre stage given the effects of inflation and today’s fragile global economic condition. Rituparna Chatterjee, from...
Marketing
Who Are Gen X and How Can You Tap Into Them for Your Business?
Gen X – the third largest generation by population in the UK – are often the most overlooked by marketers in comparison...
Social Media
Agency Founder, Harry Seaton, on Content Creators, De-influencing and the TikTok Algorithm
In our first video interview with Harry Seaton, Founder of influencer marketing agency, Fluential, we dig into everything from getting tangible ROI...
Marketing
Marketing to Generation Alpha, Your New-Age Consumer
Set to become the world’s largest generation by 2025, the Alpha Generation are your up- and-coming power players – conscious of their...