Analytics
Analyse search queries with Python to help with your PPC and SEO efforts
Anyone working in SEO or PPC is exposed to a large amount of data from various third-party...
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Category: Analytics
Analytics
Google’s voice search: How much impact does it have?
Well, quite a lot as it turns out. With voice search becoming more popular as the years pass, it begins to...
Analytics
How to automate Google Analytics data in your excel document
Tired of manually copying data from Google Analytics to your client friendly excel dashboard? I was! I stumbled upon this great...
Analytics
How to Check Image Traffic in Google Analytics
I have been in several situations with my clients where I needed to see the traffic coming from Google Image Search. This,...
Analytics
How to setup your first Google Tag Manager container
Google Tag Manager (GTM) is one of the many services Passion Digital offers; in this article I will go through a...
Analytics
Conducting a Google Content Experiment, with SEO in Mind
How to use Google Content Experiments to improve conversion rates, without affecting your SEO performance. A/B testing (often called split testing)...
Analytics
How To Get Started With Pinterest Analytics
Pinterest introduced analytics back in March, but for small businesses looking to expand their social horizons, we want to give you an easy...
Adwords
Is This the Year Of Mobile?
As a marketing platform, mobile has really started to come into its own in recent years. From a creative point of view it is...