Intro to Social Media Marketing

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Starting out in Social Media
Are you using social media for your business but don’t know why?
Our introduction to social media course will provide you with best practice advice on creating organic social media content on a budget, help you gain confidence and use social media successfully for your brand.
What you’ll learn
Social media for business

Why, when and how to use social media for your brand.

Posting features and tips

What platforms will work for your business and how to create a social content strategy that works for you.

Planning content

Top tips for planning your social media content delivery to keep your marketing on-message and on-brand.

Content and community management tips

We explore the core principles of effective community management, helping you maintain a happy online audience.

Identifying KPIs and measuring results

Our training will teach you the best ways to measure your KPIs and track your social media success.

Previous knowledge requirements:
  1.  Know how to post text and photos to all 4 main platforms.
  2. Understand the main differences between social media platforms
  1. Welcome and Introductions
  2. Part 1 - Business Benefits
    • Social Media for Business
    • Posting Feature and Tips
  3. Break
  4. Part 2 - Strategy and Performance
    • Planning Content
    • Content and Community Management Tips
    • Identifying KPIs and Measuring Results
  5. Overview and Conclusions

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4B Union Court,
London SW4 6JP,
United Kingdom