Senior Paid Media Account Manager
Meet Demi. Creative, data-driven and proactive, Demi is dedicated to delivering high-impact, full-funnel results. She’s also Passion’s Infinity Hub specialist, bridging data and strategy through sophisticated call tracking.
She focuses on paid media strategy and execution, team and client processes, and turning data into clear reporting through GA and SA360. Clients include Knight Frank, Mazda, and OneTrust.
With 8 years in the digital landscape and 5 at Passion, she manages Google Ads, LinkedIn, Meta and programmatic campaigns for B2B, B2C and non-profit clients including Mazda, Residential Land, Goodman and BCRT.
In 2024, Demi won the Rising Star Award at the UK Paid Media Awards, cementing her reputation as a talented and innovative paid media professional.
Paid Media tech stack
Infinity Call Tracking, StackAdapt, Funnel, Google Analytics, Looker Studio, Glimpse, YouGov Profiles, Prisim
Paid Media
Business-to-business (B2B) buying behaviours are rapidly changing and traditional techniques such as face-to-face selling aren’t as powerful as they once were. As...
Programmatic
Are you looking to unlock the power of programmatic advertising? As a paid media agency, that helps brands get started and accelerate...
Paid Media
Telephone calls remain an essential conversion action for many businesses – but how do we measure the success of them without understanding...
Paid Media
Google Ads grant accounts give charities and non-profit organisations the chance to advertise on Google at no cost. In this guide, we’re...
Paid Media
Over the last few years, Waze has been an increasingly popular navigation app for drivers all around the world. But did you...
Youtube
With over two billion logged in users using YouTube every month, it’s definitely a platform that your business needs to be on,...