Technical SEO audit, with Passion

Optimising site structure and internal linking creates an intuitive layout that enhances user experience and SEO performance. A well-organised site ensures that most important content is easily accessible. It also improves crawl efficiency and distributes page authority, which boosts overall search engine rankings.

Page speed optimisation, including image compression and server enhancements, significantly reduces load times, leading to better SEO, increased user satisfaction, and higher conversion rates. Monitoring and improving Core Web Vitals ensures key aspects of loading, interactivity, and visual stability meet search engine standards.

It’s important that your site is responsive and performs well on various devices for enhanced mobile user experience and mobile search rankings. Mobile usability testing identifies and resolves device-specific issues, ensuring seamless access across all screen sizes.

Configuring HTTPS secures data between the user’s browser and your website, building trust and significantly boosting search engine rankings. A secure site is vital for protecting user information and maintaining regulatory compliance.

Optimising your URL structure makes it more search-engine friendly and leads to better discoverability. Properly implementing redirects, such as 301 redirects, maintains link equity and prevents issues like redirect chains, which can negatively impact SEO.

Identifying and fixing 404 errors and other broken links improves user experience and prevents search engines from penalising your site. Regularly monitoring webmaster tools helps track and resolve emerging technical issues efficiently.

Conducting a content audit identifies opportunities for SEO improvements, ensuring your content is fully optimised. Implementing schema markup helps search engines understand your content better, enhancing search visibility and enabling rich results.

Identifying and fixing 404 errors and other broken links improves user experience and prevents search engines from penalising your site. Regularly monitoring webmaster tools helps track and resolve emerging technical issues efficiently.

Performing security audits ensures your site is protected against vulnerabilities, while compliance checks ensure you meet data protection regulations, such as GDPR. This builds user trust and encourages search engines to rank your site more favourably.