SEO Services for Start-Ups in London
SEO is a Powerful Tool for Startups
Investing heavily in Search Engine Optimisation (SEO) from the moment your start-up has a website is not the best strategy for all businesses, but we have seen hundreds of success stories over the years where SEO has played a part.
If your business is a completely new concept that has almost no search volume then it wouldn’t be worth spending money on SEO. However, if you are joining a competitive or established market there will unsurprisingly be competition and therefore a need to put some budget behind SEO.
There are 2 main aspects to SEO. The first is onsite SEO, and the second is offsite SEO (acquiring links). Onsite SEO should be considered as early as possible in the business planning and web development stage of the business. Onsite SEO is not something that costs vast amounts of money; it simply requires planning, research and implementation during the website build. This is essential for all websites and is a prerequisite for the second aspect of SEO.
The second aspect requires more time, budget, research, strategy and planning. If you want to compete for high volume, high reward competitive keywords it is nigh on impossible to do this on the cheap. Your competitors will have secured their position at the top of the search engines through time, money and effort too.
What Passion Digital can do to help is assist your new start-up with the best way to spend the budget that you do have available. If you have £500 a month and you want to achieve a top 3 position for a term like “insurance”, we would kindly inform you that it would not be possible, but suggest a more niche term that you may be able to rank for that would return a higher conversion rate and decent ROI on the £500.
Passion Digital SEO team were a great choice as our first ever SEO specialist partner. Alex and the team are always on hand to answer questions, provide support and demonstrate a genuine passion to understand and grow our business. We’re still at the beginning of our growth journey as a business, and the Passion SEO team has already had a big positive impact and helped us lay some important foundations for the future.
The Thinking Traveller
They really spent the time to understand the company when we first began working together. I’ve worked with a couple of SEO agencies over the last sort of eight or nine years, and a lot of the time, they’re very numbers-focused, which you would expect — the numbers dictate the content.
I think because Passion spent so long and put so much time and effort into understanding the business, the tone of voice, and our position in the market, they’ve provided a unique ability to marry a numbers-focused strategy with a content plan. It’s very much in tune with what we want, and it’s the kind of flavor we would expect — I personally haven’t experienced that with another organic search agency.
John Lewis of Hungerford
Passion Digital Ltd.’s responsiveness and high-quality work have helped them dramatically increase the client’s visibility. Their remarkable SEO skills are perfectly in line with the client’s social media strategies, and their deep understanding of the firm’s branding encourages ongoing engagement.
We’ve been looking at our visibility versus our competition, and we’ve done very well compared to other companies. In fact, we’re only chasing one company at the moment. Their excellent site traffic and SEO support as well as their understanding of how those metrics complement what we’re doing on our social media have helped us achieve our goals.
Overall, we’ve been truly impressed with the improvements they’ve made as well as the results of their work. As a result, we’ve recommended them to another company.