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Ecommerce marketing agency, with Passion.

Looking to boost your ecommerce business? Our team specialises in data-driven digital marketing strategies that scale your brand and maximise ROI. Whether it’s SEO, PPC or social media, we deliver tailored solutions that engage your audience and drive conversions.

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Ecommerce strategies for unbeatable ROI.

We help ecommerce merchants grow through targeted email marketing, SEO-driven organic traffic, and CRO strategies that optimise on-site experiences. Our approach focuses on getting your brand discovered in search, nurturing repeat customers with segmented email campaigns, and capturing buyers at the ideal moment in their journey. No matter which platform you operate on, our strategies are designed to elevate your online store. We’re proud to be recognised as a Google Partner, consistently delivering outstanding results while adhering to Google’s high standards.

Data-driven campaigns

Our strategies are built on advanced analytics to maximise conversions and drive sales. Every decision is data-backed, ensuring your budget delivers measurable results.

Performance content

From high-impact ads to visual content tailored to engage your target audience and drive measurable results, we know how to enhance your store’s online presence.

Tailored solutions

No two stores are the same. Our custom campaigns are designed to meet your unique business goals and scale your growth.

Full-funnel search strategies

Our 35+ search experts combine organic, paid, and social search to enhance your store’s visibility and performance across the entire buyer journey.

Ecommerce services.

Channel specialists bring your bespoke plans to life and optimise campaigns to deliver results. Performance is in our DNA.​

PPC

From Google Shopping to Facebook Ads, our PPC strategies are designed to drive targeted traffic to your site, maximising return on ad spend (ROAS).

SEO & Content Marketing

We ensure your products rank higher on search engines with proven SEO techniques and engaging content that attracts and retains customers.

Email Marketing Automation

Stay top-of-mind with personalised email campaigns that nurture leads, re-engage past customers, and convert first-time visitors into loyal buyers.

Social Media Marketing

Build your brand, engage with your audience, and increase sales through highly targeted campaigns on social media platforms.

CRO

We analyse customer behaviour to optimise your website, turning visitors into paying customers while boosting your bottom line.

Google Shopping

Consistent online sales come from being visible in your customers’ buying journey at the moment they’re ready to purchase. We apply a data-driven approach to Google Shopping – optimising bids, budgets, and product feeds to maximise conversions directly from search results while aligning with your profit margins and stock levels.

Social shopping

Our dedicated and passionate team prioritises staying ahead of the latest trends, a crucial aspect of social shopping platforms. Our ecommerce marketing services enable our clients to effectively harness these platforms, delivering tangible results through our impactful strategies on TikTok and Instagram.

Our approach to ecommerce.

01

Shoppers Insights

We utilise tools like Google Analytics, Facebook Audience Insights and GWI to understand who your shoppers are and what drives their behaviour. By analysing demographics and shopping habits, we discover the platforms they use, such as Instagram for inspiration or Amazon for purchases. This allows us to tailor your marketing strategies, ensuring your message reaches the right audience to boost engagement and conversions.

02

Commercial Insights

By analysing your product range, we identify what sets your offerings apart. We assess product value, cost structures, and profit margins to align marketing efforts with your financial objectives, such as maximising ROI. Our focus is on promoting products that offer the best value and growth potential, enhancing overall profitability.

03

Channel Mix Modelling

We determine which channels elevate your brand by engaging audiences on platforms like Instagram, Google AdWords, and Mailchimp. By enhancing your visibility and driving conversions, we select the best platforms for your message. Through continuous performance monitoring, we refine your presence to ensure it aligns with where customers browse and make decisions.

04

Strategy Definition

Our strategic planning sessions merge data insights with creativity, to shape campaigns that captivate the digital marketplace. By developing flexible and innovative strategies, your brand stays ahead of industry trends, transforming objectives into achievements and casual browsers into dedicated buyers.

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Our work.

Reaching a ROAS of 3.6 and an increase 30% in Average Order Value

See how we did it

Increasing enquiries from organic traffic by +5k

See how we did it

Increasing revenue by 180%  for ecommerce accessories brand

See how we did it
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Why Choose
Passion Digital.

Channel specialists bring your bespoke plans to life and optimise campaigns to deliver results. Performance is in our DNA.​

  • Ecommerce growth experts

    With years of experience in ecommerce, we know what it takes to turn visitors into repeat buyers and loyal customers.

  • Dedicated account management 

    Our team of experts covers all facets of ecommerce marketing, from brand building to performance marketing.

  • Comprehensive service suite 

    Whether you’re a small store or a large enterprise, our full-suite marketing strategies scale with your business needs and growth goals.

  • Transparent and regular reporting

    Transparency is key. With your customised dashboard, you can check the progress of the metrics that matter to you.

Alex Tyers

Senior SEO Account Manager
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Alexandre Hoffmann

Managing Partner & Growth Director
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Ben Miller

Paid Media Account Director
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Carolina Abaunza Moreno

Paid Media Account Manager
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Cecilia de la Viesca

Managing Director, New Business & Marketing
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Christopher Watson

Head of Paid Media
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Demi Newlands

Paid Media Account Manager
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Edward Currie

Senior SEO Account Manager
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Euan Baird

Paid Media Account Executive
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Federico Faverio

Paid Media Account Manager
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Freddie Warner

Senior Paid Media Account Manager
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Joshua Davis

Paid Media Account Manager
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Lauren Hall

Paid Media Account Manager
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Nahom Kahsai

Paid Media Account Manager
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Owen Osztotis

Managing Director & Head of Digital
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Robyn de Wet

SEO Account Manager
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Rosie Dath

Paid Media Account Manager
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Seán Murphy

Senior Paid Media Executive
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Suzannah Simpson

Head of Organic Search
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