The way your customers research and choose businesses has fundamentally changed. Is your brand showing up where they’re actually looking?
Search is changing faster than it has in a decade, and for finance brands, that’s not a threat, it’s an opening. The rules for showing up on Google, inside AI tools and across the wider web are being rewritten. The brands that understand the new game will win the visibility and the customers that everyone else is about to lose.
The Future of Search is our free breakfast session for marketing leaders and senior decision-makers. We’re back for 2026, refreshed and re-researched, ready to share exactly how much has shifted in twelve months, and what you should be doing about it.
What you’ll learn.
Here’s what we’ll get into:
- The search shift — where your audience is actually going. AI chatbots, AI Overviews, zero-click results and the “great decoupling” of impressions and clicks, backed by real data from live accounts
- The practical response — how to get your brand cited by AI, not just ranked by Google. Content, technical foundations and entity optimisation that genuinely move the needle
- The paid dimension — what changing search behaviour means for paid efficiency and your 2026 acquisition budget
- A finance-sector view — what running organic and paid together actually looks like, straight from a global payments brand, Splitit
Who you’ll hear from.
You’ll hear from people who do this every day, joined by one of our fintech clients. Insight from both sides of the table, and a room where you can actually ask the questions you’ve been sitting on.
The details.
When? Thursday, 9th July 2026
Time? 8:30 am – 11:30 AM (breakfast and networking included)
Where? Covent Garden, 30-35 Drury Lane, London WC2B 5RH
Free to attend — places are limited.
