• Web Development

P2 Consulting Web Case Study

Delivering business transformation is in our DNA.

The challenge.

P2 Consulting needed a new website to reflect their merged identity with CERTECO, showcasing their growth and £30M revenue.

P2 Consulting, recently merged with CERTECO, sought our help to launch a new website that showcased their refreshed brand identity. As the UK’s fastest-growing consultancy and the 2nd fastest-growing company in The Sunday Times Virgin Fast Track 100, P2 Consulting needed a site that would seamlessly reflect their expanded services and unified brand. With a combined revenue of £30 million and over 250 employees, it was crucial that the new website supported their impressive growth and future ambitions.

Our response.

The main focuses for the new website were:

  • Sharing insights
  • Highlighting the very wide range of services and products
  • Drive enquiries through contact forms, social media channels and phone calls.
  • Recruit new employees

Due to multiple stakeholders and repeated changes:

  • Goals and site map changed regularly
  • Regular meetings – daily updates, agile methodology
  • Flexibility (WordPress CMS for flexibility and control of their own content)

Our design changes included:

Passion Digital Ltd.’s responsiveness and high-quality work have helped them dramatically increase the client’s visibility. Their remarkable SEO skills are perfectly in line with the client’s social media strategies, and their deep understanding of the firm’s branding encourages ongoing engagement.

We’ve been looking at our visibility versus our competition, and we’ve done very well compared to other companies. In fact, we’re only chasing one company at the moment. Their excellent site traffic and SEO support as well as their understanding of how those metrics complement what we’re doing on our social media have helped us achieve our goals.

Overall, we’ve been truly impressed with the improvements they’ve made as well as the results of their work. As a result, we’ve recommended them to another company.

Kiran Noonan Managing Director

They really spent the time to understand the company when we first began working together. I’ve worked with a couple of SEO agencies over the last sort of eight or nine years and a lot of the time, they’re very numbers-focused, which you would expect – the numbers dictate the content.

I think because Passion spent so long and put so much time and effort into understanding the business, the tone of voice and our position in the market, they’ve provided a unique ability to marry a numbers-focused strategy with a content plan. It’s very much in tune with what we want and it’s the kind of flavor we would expect – I personally haven’t experienced that with another organic search agency.

Dale Bray Digital Marketing Manager

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