Moore Kingston Smith, a leading UK and Ireland multi-disciplinary advisory, tax and audit firm, aimed to enhance brand visibility and expand the reach of its valuable content. While their team diligently produced informative articles, these assets weren’t effectively optimised for search engines, resulting in limited organic traffic and a missed opportunity to connect with potential clients seeking expert guidance.
To address this challenge, we implemented a multi-faceted SEO optimisation strategy:
Our efforts resulted in significant improvements in organic visibility and user engagement, demonstrating a significant increase in the number of times Moore Kingston Smith’s content appeared in search results.
177%
increase in impressions, demonstrating a substantial growth in organic visibility
185%
increase in clicks, indicating a higher engagement rate and a greater number of users accessing Moore Kingston Smith’s content
Passion Digital Ltd. consistently meets our digital needs and offers expert insights. This is an ongoing relationship, but results have already been very positive and we’re excited for more outcomes.
Workflow is efficient between our teams, communication is regular and comprehensive and they’re a lovely team that are a pleasure to work with.
