Our digital marketing feed

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MarketingHow Do Marketers Identify Primary Competitors?

At Passion Digital, we always start every digital marketing programme with research and insight work. Very often our clients are excited to jump in...

Content MarketingContent Marketing Trends for 2021

At the time that we recorded our projected content marketing trends for 2020, we did not expect that this year would pan out the way...

EducationalWhat is a Marketing Attribution Model and Which One Should You Choose?

Katy, our Junior Paid Social Manager, runs through the ins, outs, whys and wherefores of marketing attribution models....

Content MarketingSEO Poetry: Is Search Intent Stifling Creativity?

Rosie takes on the challenge of writing poetry specifically optimised for SEO. Jump straight to… How to Write for SEO Applying SEO to...

EducationalHow to Create High-Converting Display Ads

When it comes to advertising your products and services online, display ads are one of the best ways to do that. However, you don’t...

PPCWhat is Remarketing’s Place in My PPC Strategy?

Remarketing is one of the most important parts of PPC (Pay Per Click). However, if you are new to the world of...

SEOBacklinks: What are They and How Do I Get More of Them?

What are backlinks? Where do they fit into my SEO strategy? How do I get more backlinks? If...

Content MarketingAn Introduction to Search Intent

If you’re in charge of creating content for your business, you want to be well aware of search intent. Incorporating this concept into the work...

EducationalHow to Add Your Business to Google Maps in 5 Easy Steps

Adding your company to Google Maps may seem like a simple step, but it can go a long...