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Category: PPC

MarketingAd Blocking and the Future of the Digital Landscape

I recently attended a breakfast seminar in Edinburgh (hosted by DigitalLBi and BIMA Scotland) which covered the rather contentious subject of...

CharitiesPassion help Action Medical Research Achieve a Google GrantsPro Upgrade

We’re extremely excited to announce that Passion Digital have helped Action Medical Research to successfully join the Google GrantsPro programme. Charities which...

Food & BevPPC Strategies for the Food & Beverage Industry

Without a doubt the competition in the food business is fierce. If you’re selling food and/or drink from a specific location, you’ll need...

AdwordsTravel Industry – Developing Your PPC Strategy

As a keen traveller, the majority of my own leisure travelling is booked online, from start to finish. This includes researching where to...

CharitiesGoogle GrantsPro: Take Your Online Presence to the Next Level

We recently announced that existing Google Ad Grant accounts can apply to advertise multiple domains under one account, so we thought we’d...

AdwordsHow to Drive Phone Conversions with PPC

In this digitally driven commercial world, everyone should know that communicating with customers online is critical to success. We’re often approached by companies...

AdwordsPaid Search Advertising Build – Part 1

In this series we will be looking at the process of starting a paid search advertising account from the ground up. In this...

How-ToPPC Basics Pt. 3: A/B Test Ad Copy to Increase Click through Rates

In case you missed the first posts in the series: Pt. 1:  5 Ways to Increase Search...

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