Passion Culture
Passion Digital’s Standout Campaigns for 2021
Whilst we pride ourselves at Passion on always looking to the future, it’s often crucial to look at the past – even...
Passion Culture
Passion’s Graduate Programme: Dimi’s and Luca’s Experience
The term ‘grad training’ is used far too often these days, sometimes without any explanation. Here at Passion, we recently launched our...
Passion Culture
Passion 2021: Work and Social Highlights
What a year! These past 12 months have brought huge changes to Passion HQ, with everything from a new office to new...
Passion Culture
Deep Diving Into Passion’s Sustainable Clients and Agency Friends
As you’re probably well aware, sustainability is having its time in the spotlight – and for good reason. Our beautiful planet is...
Passion Culture
Digital Day: Inspiring the Next Generation
We love getting out and about in south west London, especially when it involves making a difference to local communities and giving...
Digital Marketing
How to Communicate Your Brand’s Sustainable Credentials Online
We all know that sustainability is front of mind for brands and consumers in 2021 – and rightly so. We’re being told...
Paid Media
Paid Media for Travel Brands: What You Need to Know in 2021
Creating travel ads that perform is no walk on the beach. Luckily, we’ve been round the block and can give you some...
Tech
How Customisable is Craft CMS?
For years now, WordPress has been the dominant content management system (CMS) for large and small brands alike, making it a job...
Social Media
Here’s Why You Shouldn’t Fixate on Your Instagram Follower Count
Very often we’re approached by brands who want to reach 10,000 followers on Instagram (or 50,000, or 100,000) and ask us if...
Ecommerce
How to Set Up Google Shopping Ads for E-commerce Businesses
Are you looking to dip your toe into e-commerce for the first time? The Google Shopping platform could be a great opportunity...
Marketing
How Do Marketers Identify Primary Competitors?
At Passion Digital, we always start every digital marketing programme with research and insight work. Very often our clients are excited to...
Data & Analytics
What is a Marketing Attribution Model and Which One Should You Choose?
Katy, our Junior Paid Social Manager, runs through the ins, outs, whys and wherefores of marketing attribution models. Ever since I started...