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Author: Dave Ashbolt

PPCPPC Trends: A Half Year Review

July marked the end of the first half of our financial year, so this month we’re taking the opportunity to reflect on the key...

PPC5 PPC Trends to Watch Out For in 2021

Who better to predict the latest PPC trends than Dave, our wonderful Head of PPC? Read on for the top 5...

Educational2020 Trends: PPC

Hi, I’m Dave, Head of PPC at Passion Digital, and I’m here to share my top three PPC trends for 2020. Automation The first trend is automation....

PPCWhat is Remarketing’s Place in My PPC Strategy?

Remarketing is one of the most important parts of PPC (Pay Per Click). However, if you are new to the world of...

NewsThe Aftermath of the SERP Shake-Up – Google Removes Right Hand Side Adverts

So it’s been about 1 month since Google decided to remove paid adverts from the right hand...

CharitiesPassion help Action Medical Research Achieve a Google GrantsPro Upgrade

We’re extremely excited to announce that Passion Digital have helped Action Medical Research to successfully join the Google GrantsPro programme. Charities which...

CharitiesGoogle GrantsPro: Take Your Online Presence to the Next Level

We recently announced that existing Google Ad Grant accounts can apply to advertise multiple domains under one account, so we thought we’d...

AdwordsPaid Search Advertising Build – Part 1

In this series we will be looking at the process of starting a paid search advertising account from the ground up. In this...

How-ToPPC Basics Pt. 3: A/B Test Ad Copy to Increase Click through Rates

In case you missed the first posts in the series: Pt. 1:  5 Ways to Increase Search...